by renz | Mar 14, 2017 | Blog, Data, Marketing, Operations, Technology
Running a successful venue isn’t easy. You have various departments in charge of different tasks, not to mention an array of staff members to account for. That’s why it’s more important than ever to stay connected, both from a personnel and an operations standpoint....
by renz | Mar 8, 2017 | Blog, Data, Marketing
I get it: it’s hard to set aside your hard-earned money for marketing efforts. It seems like you’re blowing those dollars away and not knowing what you’re getting in return. But that’s the issue in and of itself; your marketing is seen as an expense instead of an...
by renz | Feb 1, 2017 | Blog, Data, Technology
Pen and paper is one of the biggest cause for mistakes in our industry. I’ve seen venues not let in high profile guests who would have spent thousands inside the door all because one person didn’t know who they were. I’ve seen guest list lines get bottlenecked as the...
by renz | Jan 4, 2017 | Blog, Data, Operations, Technology
We talk a lot about mixology, music, lights and ambiance in this industry. After all, this is the recipe for your party. And while all of them are important to running your venue, there’s one component that stands out as the true MVP to your success: data. It may seem...